BB Media's Deep Dive into Account Sharing
What's happening with the Households that pay a streaming service and share their accounts with others?
ABOUT BB MEDIA
BB Media is a global Data Science company, specializing in Media and Entertainment for over 37 years. BB Media monitors +4,500 streaming services in 250 countries and territories, their prices, plans, packages and commercial offers. In addition, all film and series catalogues, including standard metadata. Streaming services, networks, programmers, cable operators, agencies, advertisers, studios, distributors, content APPs and technology companies rely on BB Media’s information and value-added analysis to make strategic decisions.
BB Media has offices in USA, Argentina, Brazil, Mexico, Colombia, Ecuador, Italy and the Netherlands.
Sources
BB Media | Online Media Essentials | 4Q 2023