BB Media Streaming Insights
Tom Gennari on Global Trends & Market Analysis for PRODU
BB Media streaming insights are shaping the future of the entertainment industry. In an exclusive interview with PRODU, Tom Gennari, CEO of BB Media, discussed how the company monitors over 4,000 streaming platforms worldwide, providing essential data on market trends, pricing strategies, and content availability. shares streaming insights
During the interview, Gennari introduced the Streaming Services Directory, the first global database of streaming platforms, designed to offer industry professionals valuable insights for data-driven decision-making.

ABOUT BB MEDIA
BB Media is a global Data Science company, specialising in Media and Entertainment for over 37 years. BB Media monitors more than 4,500 streaming services across 250 countries and territories, including their prices, plans, bundles, and commercial offers. In addition, it monitors all movie and series catalogues, including standard metadata. Streaming services, networks, programmers, cable operators, agencies, advertisers, studios, distributors, content apps, and tech companies rely on BB Media’s valuable information and analysis to make strategic decisions.
BB Media is part of Fabric.
ABOUT FABRIC
Fabric is the entertainment industry’s leader in data and operations solutions, empowering broadcasters, studios, distributors, producers, and media organizations to connect people with the content they love. Fabric’s platform combines the best of metadata and supply chain management with powerful media resource and workflow solutions, enabling customers to manage identification, editorial, technical, discovery, and AI-generated metadata with ease. By integrating cutting-edge technology with decades of industry expertise, Fabric streamlines operations, enhances decision-making, and drives efficiency across the entire media supply chain.
Our Latest Insights
User Retention in Streaming Services
In the competitive world of streaming services, Netflix stands out by retaining users far longer than some of its competitors, like Apple TV+ and Paramount+. In an analysis of the user retention life cycle, it was revealed that while most account holders unsubscribe from Apple TV+ and Paramount+ within six months, Netflix users—except in APAC—typically remain subscribed for over two years.
UK Streaming Market Trends, Business Models, and Churn Rates
As of early 2024, both Subscription and Free with Ads streaming services dominate the UK streaming market, each boasting a 70% penetration rate. Subscription with Ads follows closely with a 61% preference among UK Subscription users.
BB Media presents the Weekly HITS!
Discover the trending titles from September 16th to 22nd that captured the hearts of viewers across the US! From awaited sequels to captivating series, explore the must-watch content that dominated the streaming platforms. Congrats to AGS Entertainment and New Line...
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