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Amazon Prime Video Launches the Ads Plan, is the UK the perfect fit?

Amazon Prime Video has just launched its first ASVOD (Ad-Supported Subscription Video on Demand) plan in the UK, currently offering monthly and yearly subscriptions priced at £8.99 and £95 each. This new business strategy includes ads in all its current subscription...

Multiscreens+ | Platform Essentials – January 2024

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Latest news! Amazon Prime Video introduces new plans, T-Mobile partners with Hulu, Google TV discontinues, and more

Today, our team of experts works analyzing more than 2,600 streaming platforms in more than 140 countries around the world, detecting every day any changes in prices, new offers and commercial alliances. Our commitment is to provide accurate and updated information...

Non-fiction consumption in EMEA

Documentaries Take Center Stage!Among non-fiction content, Documentaries emerge as the preferred genre across all age groups. While Drama and Comedy boast the highest average audience among fiction genres, Documentaries hold their ground, going head-to-head with...

Illuminating the Standouts of the Awards Season!

As the 2024 awards season unfolds, BB Media delves into the triumphant titles, dissecting the Golden Globes, Emmys and Critics Choice to reveal the top 3 awardees. Comedy and Drama take center stage, led by 'The Bear' and 'Beef,' while 'Oppenheimer' continues to...

Succession’s breakdown

Dive into the extensive hours HBO Max subscribers in Argentina, Brazil, Colombia, and Mexico dedicated to 'Succession' since the final season premiere. BB Media's analysis unveils a remarkable performance, igniting viewer engagement across all three previous seasons....

Golden Globe Highlights

During the first three quarters of 2023, HBO Max series, notably the acclaimed "The Last Of Us," achieved impressive engagement results. It successfully captured the attention of numerous accounts, offering substantial entertainment hours to its subscribers. Despite...

Unveiling Ad Trends from Europe

Paid Ads take the lead with a whopping 494 appearances. Platforms like iWantTFC, Channel 4, Plex, and UKTV Play display a dynamic mix of ad types, adding a touch of variety to the ad landscape. Meanwhile, juggernauts like Netflix, Discovery+, Atresplayer, Pluto TV,...