UK Entertainment Insights
An Exclusive Analysis for DEGI MembersIn a significant development for the UK entertainment industry, DEGI: The Digital Entertainment Group International, in collaboration with BB Media, has released an exclusive report offering in-depth UK entertainment insights. This analysis sheds light on streaming trends, platform market shares, and audience behaviors within the UK.
Key Findings from the UK Entertainment Insights Report
The report reveals that ad-supported subscriptions have reached a 73% penetration rate among UK audiences. Notably, Prime Video holds a 40% market share, boasting a catalogue of 50,000 titles. Additionally, over 570 unique streaming platforms are now available in the UK, reflecting a diverse and competitive market landscape.
ABOUT BB MEDIA
BB Media is a global Data Science company, specialising in Media and Entertainment for over 37 years. BB Media monitors more than 4,500 streaming services across 250 countries and territories, including their prices, plans, bundles, and commercial offers. In addition, it monitors all movie and series catalogues, including standard metadata. Streaming services, networks, programmers, cable operators, agencies, advertisers, studios, distributors, content apps, and tech companies rely on BB Media’s valuable information and analysis to make strategic decisions.
BB Media is part of Fabric.
ABOUT FABRIC
Fabric is the entertainment industry’s leader in data and operations solutions, empowering broadcasters, studios, distributors, producers, and media organizations to connect people with the content they love. Fabric’s platform combines the best of metadata and supply chain management with powerful media resource and workflow solutions, enabling customers to manage identification, editorial, technical, discovery, and AI-generated metadata with ease. By integrating cutting-edge technology with decades of industry expertise, Fabric streamlines operations, enhances decision-making, and drives efficiency across the entire media supply chain.
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User Retention in Streaming Services
In the competitive world of streaming services, Netflix stands out by retaining users far longer than some of its competitors, like Apple TV+ and Paramount+. In an analysis of the user retention life cycle, it was revealed that while most account holders unsubscribe from Apple TV+ and Paramount+ within six months, Netflix users—except in APAC—typically remain subscribed for over two years.
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